12 July 2022

Panasonic sales Taiwan partners with NTT Ltd and NTT DATA to enhance customer experience with Salesforce

Asia Pacific, 12 July 2022 NTT Ltd., a leading IT infrastructure and services company along with NTT DATA Taiwan today announced its collaboration with Panasonic Sales Taiwan Co. Ltd.(PSTW) to help the organization adopt Salesforce Customer 360 cloud platform and further elevate its customers’ experience. The integration of the customer relationship management service will empower the company to bring about greater transparency and control over its internal data, facilitate more data-driven decision making through improved data visibility, as well as respond to the shift in market changes and demands in real time.

The latest partnership is part of the company’s ongoing commitment to contribute to the development of Taiwan’s society and its quality of life and will expand Panasonic Sales Taiwan’s extensive suite of industrial solutions which integrate both software and hardware to provide comprehensive capabilities that are deeply attuned to customers’ needs.

Masaya Imanishi, President for Business Solution Division of PSTW said, “Continuous innovation and enhancing customer experience has always been the utmost priority for Panasonic. We are dedicated to exploring various B2B market verticals, including construction, cold chain logistics, manufacturing, public infrastructure, commercial facilities, and other fields, and have achieved some remarkable use cases. By adopting Salesforce solution, we will be able to integrate data from across various departments, view customer’s needs from a 360-degree perspective, and accelerate communication and decision-making across business divisions. Our B2B customers will enjoy fast and meticulous service, while we respond to their new demands or solve any potential problems, creating a win-win relationship between Panasonic and B2B customers.”

Frank Liao, Taiwan CEO for NTT Ltd. said, “As a global technology service provider, NTT believes that harnessing the power of data can help organizations accelerate their digital transformation journey. Through the collaboration between NTT Ltd. and NTT DATA, we provide end-to-end professional consulting services and technology solutions to assist Panasonic Sales Taiwan in establishing a systematic, data-driven, and integrated customer relationship management platform, which not only speeds up internal business decisions but also further optimizes customer experience.”

Ben Hsieh, General Manager of NTT DATA Taiwan further added, “Our aim with every project is to help organizations realize their corporate vision. Together with NTT Ltd., NTT DATA helped Panasonic Sales Taiwan implement Salesforce solution, which will establish an optimized communication process both internally and externally, thereby creating a seamless sales experience that showcases Panasonic's brand value.

Panasonic Sales Taiwan, along with NTT Ltd. and NTT DATA Taiwan will continue working towards improving daily lives through the application of integrated solutions in producing household appliances, construction, commercial facilities, and more.”


About NTT Ltd.

NTT Ltd. is a leading IT infrastructure and services company. With revenues of over USD 10 billion, we operate in more than 200 countries and regions, and serve 5,000 clients across multiple industries. Through technology and innovation, we deliver a secure and connected future that empowers our people, clients and communities. We lay the foundation for organizations’ edge-to-cloud networking ecosystem, simplify the complexity of their workloads across multicloud environments, and innovate at the edge of their IT environments, where networks, cloud and applications converge. On the journey towards a software-defined future, we support organizations with platform-delivered infrastructure services. As part of the global NTT Corporation, we serve 65% of the Fortune Global 500 and 80% of the Fortune Global 100.  We enable a connected future.

Visit us at services.global.ntt


NTT DATA – a part of NTT Group – is a trusted global innovator of IT and business services headquartered in Tokyo. We help clients transform through consulting, industry solutions, business process services, digital & IT modernization and managed services. NTT DATA enables them, as well as society, to move confidently into the digital future. We are committed to our clients’ long-term success and combine global reach with local client attention to serve them in over 50 countries around the globe. Visit us at nttdata.com.

About Panasonic Sales Taiwan Co., Ltd. (PSTW)

PSTW – a part of Taiwan Panasonic Group, was established in 2020. It combines B2C and B2B business methods and provides solutions as “one Panasonic” for multiple categories such as home appliances, commercial spaces, factories etc. Harnessing advanced technology and extensive on-site expertise, it offers total solutions to serve a diverse range of customers.

Contributing to society has been a core Panasonic value for over a century. PSTW aims to continue using its manufacturing capabilities to solve social problems, thereby enhancing the quality of life across the world.

Media Enquiries:
Redhill Communications for NTT Ltd.