Overview

Optimize engagement with expert CX Strategy

Provide your customers with a more flexible and convenient way to connect with your brands with our CX Strategy service. We can help you boost engagement across devices, channels and regions, with minimal friction. We delve deep into market intelligence and CX insights to ensure your strategy is informed by the latest trends and customer expectations. We also leverage customer and user research and discovery to uncover the motivations and behaviors of your customers, providing a solid foundation for impactful strategies. Our team uses a range of proven methodologies, including usability testing, A/B testing, contextual inquiry, ethnography and other feedback techniques. These approaches allow us to gather meaningful insights that inform strategic decisions and optimize customer interactions. We put your customers at the heart of our recommendations, focus on actionable insights and help you achieve tangible results.

Impact

Why NTT DATA

20

design studios around the world

15K+

people with deep CX design expertise

2K+

global clients across a range of industries

7B

customer engagements enabled each year
Case studies

Client stories

Discover how companies in various industries achieved their goals by partnering with NTT DATA.

Recognition

Awards and recognition

We’ve been recognized for our innovative use of technologies and solutions that help customers drive innovation. 

ADI Compasso d’Orco
Award | 2024

NTT DATA and ACEA win the prestigious Compasso d'Oro award for the design of a sustainable water management system.

The Forum for Public Administration in Italy | 2024

NTT DATA was recognized for the UNICA National School Program experience design at the PA FORUM 2024.

Cannes Lions | 2024

NTT DATA sponsored the 2024 Young Lions Competitions.

Our partners

Adobe
Genesys logo
Microsoft
Salesforce
SAP
Contact us

We’re here to help!

We partner with organizations around the world to shape and achieve outcomes through intelligent technology solutions.

By clicking the 'Submit' button below, you are agreeing to the NTT DATA Terms and Conditions and Privacy Policy

Personal Information is shared between these listed companies as well as their direct and indirect subsidiaries.