Michigan Council of Women in Technology Foundation

The Michigan Council of Women in Technology Foundation connects and inspires community through engaging virtual conference

The Michigan Council of Women in Technology Foundation (MCWT) – a Michigan-based non-profit organization – holds an annual Executive Connection Summit focused on inspiring and growing female tech talent. After cancelling the event altogether in 2020, their intent was to virtually reconvene their audience in 2021. MCWT engaged us to help them create an ‘industrial-strength’ virtual event from which they could educate and encourage networking in their community and promote their sponsors and partners. Their goal was to replicate the high-quality in-person event experience they previously offered. Working closely with NTT, the team rose to the challenge and expanded their reach across the globe. Nearly twice the typical number of attendees participated and engaged like never before. Feedback to MCWT organizers was overwhelmingly positive.